First off, let me just say that PPC (pay per
click) traffic is one of the most cost
effective, targeted, profitable and popular
ways to drive traffic to a website. Almost
every single internet marketer or small
business uses PPC advertising to drive highly
targeted leads to their website. So there is
no shortage of people waiting to pay for
highly targeted traffic...which is good news
for you ☺
There are roughly 20,000 search engines on
the Internet, serving both general interest
topics, and quite focused tight niche
markets.
A pay per click search engine, allows paying
advertisers to bid for rankings in these
search engines and as the rankings get
higher, the more money each advertiser pays
per click.
Basically, a pay per click search engine
allows advertisers to pay for a ranking in
your search engine and the higher the ranking
the more money the pay. For example, the
phrase "Internet Marketing" might have 100
bids on it, and the number one bid might be
$5 per click.
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